Logo Branding

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Logo Making Process

We create a successful & impactful logo that represents a brand’s identity.

Following are some of the steps in the Logo-making process.

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Understanding the Brief

The first step is to thoroughly understand the client’s requirements and the purpose of the logo. This involves gathering information about the brand, its values, target audience, competitors, and any specific design preferences.

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Research & Inspiration

Conducting research is essential to gain insight into the industry, trends, and successful logos. Inspiration can come from various sources, such as design galleries, competitor logos, and other relevant visual materials.

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Conceptualisation

Based on the gathered information and research, designers start brainstorming and sketching initial logo ideas. These are rough concepts that can be developed further into more refined designs.

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Digital Rendering

Once some promising concepts have been sketched out, designers move on to creating digital versions of these ideas using graphic design software. They experiment with different fonts, colors, shapes, and layouts.

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Review & Feedback

The initial logo concepts are presented to the client for review. Feedback from the client is crucial at this stage, and it helps to iterate and refine the designs based on their input.

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Refinement

After receiving feedback, the designer works on refining the chosen logo concept. This might involve making adjustments to the colors, typography, or layout to align better with the client’s vision.

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Color & Typography

Choosing the right colors and typography is vital as they can evoke specific emotions and represent the brand’s personality. The designer ensures that the selected elements complement each other and create a harmonious visual.

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Versatility & Scalability

A good logo should be versatile enough to be used in various media, including print and digital platforms. It should also be scalable to different sizes without losing its visual impact.

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Finalisation

Once the logo design has been perfected and approved by the client, the final files are prepared, including different formats (e.g., PNG, JPEG, vector files) for various applications.

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Brand Guidelines

Along with the final logo, designers often create brand guidelines that provide instructions on how to use the logo correctly, specifying colors, fonts, spacing, and usage rules.

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Launch & Application

With the logo and brand guidelines ready, the client can start implementing the new logo across their branding materials, website, marketing collateral, and other relevant platforms.

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What A Result

Let's Do The Same For You!

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Business Goal

65%

Traffic Growth

90%

Competitor Research

75%

We Can Help You Succeed

Impressive Pragmatic & Helpful Features Included

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Media Marketing

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High Performance

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Customer Support

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Network Protection

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Content Strategy

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Technology

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